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GBE Marketing (Collaborate) G#739 N#761

CAPEM Marketing Guide Cover

GBE Marketing Collaborate

GBE > Advertise > Collaborate > Services > Marketing > G#739 N#761

GBE Marketing Collaborate
About: 


  • GBE LitAudit Literature Audits helps to avoid claims of GreenWash in any promotional literature, advertising and website content.
  • GBE Marketing helps identify and promote environmental properties of products without entering the world of Greenwash
  • GBE Library is an online resource for specifiers to find the products that GBE has assessed as GreenWash-free and having an environmental advantage over products in the same group
  • GBE Marketing is aimed at the Micro Enterprises and Small to Medium Enterprises (SME)

GBE’s own marketing campaign

  • GBE will undergo a major transformation during Spring of 2015
  • There will be an opportunity to watch it unfold and work out how well it did
  • There will be a running commentary as it moves forwards and a self critique to analyse what worked and did not.
  • Part of the ambition is to secure funding to match EU grant funding.
  • This will be developed into new website, database, software and services.

© GBE GBC GBL NGS ASWS Brian Murphy aka BrianSpecMan **
29th April 2013 – 1st November 2020

GBE Marketing Collaborate
Images: 


CAPEM Marketing cover png

Cover of CAPEM project marketing guide


© GBE GBC GBL NGS ASWS Brian Murphy aka BrianSpecMan **
21st September 2013 – 1st November 2020

GBE Marketing Collaborate
See Also:


GBE Marketing


GBE CPD

  • Architect’s Can’t Read (CPD)

CAP’EM Marketing


GBE Disciplines


GBE Collaborator Services


GBE Jargon Buster

  • DoRR
  • Echo
  • LitAudit
  • SME
  • PASS
  • Declaration of Reach Regulations (DoRR)
  • GreenWash
  • GBE LitAudit Literature Audits
  • GBE Echo
  • GBE DoRR
  • GBE PASS
  • GBE Compare Product Group Comparison
  • Small to Medium Enterprise (SME)
  • Specification Sales

© GBE GBC GBL NGS ASWS Brian Murphy aka BrianSpecMan **
29th April 2013 – 1st November 2020

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